Electric Kick Scooter Market Size:
Electric Kick Scooter Market size is estimated to reach over USD 7,426.59 Million by 2032 from a value of USD 3,479.32 Million in 2024 and is projected to grow by USD 3,788.29 Million in 2025, growing at a CAGR of 11.1% from 2025 to 2032.
Electric Kick Scooter Market Scope & Overview:
Electric kick scooter, also known as e-scooter, refer to a stand-up scooter that is powered by an electric motor. E-scooters consist of a platform for the rider to stand on, along with handlebars for steering and a rechargeable battery for powering the motor. Moreover, e-scooters provide a range of benefits such as lightweight and compact design, ease of utilization, eco-friendly transportation, improved portability, increased convenience, cost-efficiency, ease of parking, optimized urban mobility, and others.
How is AI Impacting the Electric Kick Scooter Market?
AI is significantly impacting the electric kick scooter market by enhancing safety, improving user experience, and optimizing fleet management for rental companies. AI-powered systems analyze user behavior, track surroundings, and make real-time decisions, contributing to safer and more efficient scooter usage. Also, AI plays a crucial role in personalizing the user experience, streamlining onboarding, and offering tailored route recommendations. Additionally, AI analyze real-time traffic conditions and suggest the most efficient routes, saving users time and improving their overall riding experience.
Electric Kick Scooter Market Dynamics - (DRO) :
Key Drivers:
Rising advancements associated with e-scooters are propelling the electric kick scooter market growth
Electric kick scooter manufacturers are frequently investing in the development of new technologies associated with e-scooters to ensure its safe and effective utilization for personal and commercial applications. As a result, e-scooter manufacturers are launching new products with updated feature, which in turn is driving the market.
- For instance, in September 2024, Niu International launched two new models of electric kick scooters including the KQi 100P and KQi 100F. The newly launched e-scooters offer a broad range of features including dual tube suspension for smoother ride, powerful motor for increased torque and superior acceleration, upgraded tire for improved absorption and enhanced stability, water resistance, advanced connectivity, and enhanced safety features.
Therefore, the rising advancements associated with e-scooters are proliferating the electric kick scooter market size.
Key Restraints:
Availability of alternative solutions and operational limitations associated e-scooters are restraining the electric kick scooter market growth
There are several alternative solutions for e-scooters including bicycles, e-bikes, and others. Moreover, the alternative solutions have similar performance and applications in comparison to e-scooters, which is a key factor restricting the market. For instance, human-powered bicycles or electric bikes act as ideal alternatives to e-scooter in terms of versatility, ease of utilization, convenience, eco-friendliness, and travelling. Additionally, electric bikes are capable of covering longer distances without excessive physical exertion and are ideal for utilization in various terrains.
Further, e-scooters are often associated with certain operational limitations including limited range, weather sensitivity, and others. For instance, the travel range of most e-scooters typically varies between 20 and 60 km, depending on the model and usage conditions (rider weight, weather, and terrain). This can be a limitation for individuals who need to travel long distances. Thus, the availability of alternative solutions and operational limitations associated e-scooters are hindering the electric kick scooter market expansion.
Future Opportunities :
Rising demand for a convenient, economical and eco-friendly mode of transportation is expected to drive the electric kick scooter market opportunities
The growing demand for convenient, economical, and eco-friendly mode of transportation is among the primary factors providing potential opportunities for market growth. As public awareness regarding climate change and environmental issues has increased, consumers are actively seeking ways for reducing their carbon footprints. E-scooters offer a cleaner alternative to traditional gasoline-powered vehicles, which makes it appealing to eco-conscious consumers who want to contribute to sustainability efforts.
Moreover, e-scooters provide a compact and versatile solution for navigating through crowded streets and improving urban traffic congestion. Additionally, e-scooters provide an efficient mode of transportation for short trips, enabling users to bypass traffic while facilitating ease of parking. Hence, as per the analysis, growing consumer preference for convenient, economical, and eco-friendly transportation options is projected to drive the electric kick scooter market opportunities during the forecast period.
Electric Kick Scooter Market Segmental Analysis :
By Type:
Based on type, the market is segmented into two-wheeled scooters, three-wheeled scooters, foldable electric scooters, off-road e-scooters, and others.
Trends in the type:
- Increasing adoption of two-wheeled e-scooters due to its several benefits including increased convenience, durability, high speed, and lower costs.
- There is a rising trend towards utilization of foldable electric scooters, attributing to its lightweight, convenient storage, and ease of portability.
The two-wheeled scooters segment accounted for a significant revenue share in the total electric kick scooter market in 2024.
- Two-wheeled e-scooters refer to standard kick scooters that consist of two wheels that are positioned in a line, one in front and back each.
- Two-wheeled e-scooters are typically powered by an electric motor that is positioned in the deck or wheel hub and utilizes a rechargeable battery for providing propulsion.
- Moreover, two-wheeled e-scooters offer several benefits such as increased convenience, durability, high speed, lower costs, and others.
- For instance, Xiaomi offers Mi Electric Scooter 3 model of two-wheeled e-scooter in its product offerings. The two-wheeled e-scooter offers a stronger power output with of up to 600 W, along with a maximum speed of 25km/h and 16% slope climbing capacity. The two-wheeled e-scooter is composed of lightweight and sturdy aluminum body and can travel up to 30 km in distance.
- According to the electric kick scooter market analysis, the rising advancements associated with two-wheeled e-scooters are driving the market.
The foldable electric scooters segment is anticipated to register fastest CAGR growth during the forecast period.
- Foldable electric scooter refer to a type of e-scooter that is designed to be easily collapsible, which enables the user to fold the scooter for convenient storage and transportation.
- Foldable electric scooters usually features a hinge mechanism, which enables the scooter deck and handlebars to fold down, thereby, reducing their dimension for ease of portability.
- Moreover, foldable electric scooters provide a broad range of benefits including lightweight, ease of portability, convenient storage and increased versatility among others.
- For instance, Jiangsu Xinri E-Vehicle Co., Ltd is an e-scooter manufacturer that offers X9 model of collapsible lightweight foldable electric scooter in its product portfolio. The X9 foldable electric scooter features improved design and enhanced battery life.
- Thus, increasing advancements related to foldable electric scooters are anticipated to propel the electric kick scooter market trends during the forecast period.
By Battery Type:
Based on battery type, the market is segmented into lithium-ion battery, lead-acid battery, and others.
Trends in the battery type:
- Rising adoption of lithium-ion battery due to its high energy density and long cycle life.
- Increasing technological advancements associated with lithium-ion and lead-acid batteries.
The lithium-ion battery segment accounted for the largest revenue share of 84.48% in the overall market in 2024, and it is anticipated to register fastest CAGR growth during the forecast period.
- Lithium-ion battery refers to a rechargeable battery that uses lithium ions moving among electrodes during the charging and discharging processes. Lithium-ion batteries are primarily used in most e-scooters due to its high energy density and long cycle life.
- Moreover, lithium-ion batteries offers a wide range of benefits including longer life cycle, high energy density, quick charging, low self-discharge rate, and others, which are among the vital aspects for increasing its integration in e-scooters.
- For instance, Razor USA LLC offers Power A2 model of e-scooter that is integrated with lithium-ion battery in its product offerings. The e-scooter features high-torque and lithium-ion powered electric hub motor along with the ability to deliver a rattle-free user experience.
- Therefore, increasing advancements associated with e-scooters integrated with lithium-ion batteries are driving the electric kick scooter market size.
By Sales Channel:
Based on sales channel, the market is segmented into direct sales and distributor sales.
Trends in the sales channel:
- Factors including the availability of excellent support and warranty, higher product quality, and reliable shipping and return policies are key prospects driving the direct sales channel segment.
- Factors such as higher accessibility to a variety of products, higher flexibility, and expanded reach are major determinants for driving the distributor sales channel segment.
Direct sales channel segment accounted for a significant revenue in the overall electric kick scooter market share in 2024.
- In direct sales channel, e-scooters are available for direct sale to customers through several physical outlets such as company outlets.
- Moreover, the direct sales channel also consists of online mode, wherein the manufacturers sell e-scooters through its own company websites.
- Additionally, procuring e-scooters from direct sales channel provides multiple benefits including higher product quality, faster response time, competitive pricing, higher return on investments, and others which are significant aspects for increasing the purchase of e-scooters from direct sales channel.
- For instance, SWAGTRON is an e-scooter manufacturer that offers a broad range of e-scooters including two-wheeled e-scooters and foldable e-scooters for direct purchase through the company website.
- Therefore, increasing availability of e-scooters in direct sales channels are driving the electric kick scooter market trends.
Distributor sales segment is anticipated to register a substantial CAGR growth during the forecast period.
- The distributor sales channel comprises of indirect distribution of e-scooters, wherein the e-scooters are procured from numerous regional distributors operating in multiple regions across the world.
- Moreover, distributor sales channel offer a broad range of benefits such as increased market reach, improved cost efficiency, reduced capital expenditure, and others. The aforementioned benefits of distributor sales channel are driving its utilization for purchase of e-scooters.
- For instance, Cricscooters, Aaryav Global Stores, Desertcart, and others are few of the distributors of e-scooters.
- Thus, the rising availability of e-scooters in distributor sales channel is projected to drive the market during the forecast period.
By Application:
Based on the application, the market is segmented into personal and commercial & rental.
Trends in the application:
- Increasing adoption of e-scooters for personal commuting due to its increased convenience, portability, and flexibility.
- Rising availability of e-scooters on rental basis, as a part of the growing trend towards the utilization of sustainable and eco-friendly micro-mobility solutions.
Personal segment accounted for the largest revenue share in the total electric kick scooter market share in 2024, and it is anticipated to register a substantial CAGR growth during the forecast period.
- This dominance is attributed to the rising adoption of e-scooters for personal commuting due to its increased convenience, portability, and flexibility.
- Moreover, several individuals utilize e-scooter as an economical mode of transportation for short to medium commutes. E-scooters are specifically useful in urban environments with high traffic congestion.
- For instance, SWAGTRON offers a wide range of e-scooters such as Swagger SG-1, Swagger Pro SG-3, and Swagger SG-5 Elite in its product portfolio, which are designed for personal usage.
- According to the analysis, the increasing development of e-scooters for personal commute applications is driving the market.
Regional Analysis:
The regions covered are North America, Europe, Asia Pacific, the Middle East and Africa, and Latin America.
Asia Pacific region was valued at USD 988.44 Million in 2024. Moreover, it is projected to grow by USD 1,079.18 Million in 2025 and reach over USD 2,179.71 Million by 2032. Out of this, China accounted for the maximum revenue share of 35.6%. As per the electric kick scooter market analysis, the adoption of e-scooters in the Asia-Pacific region is primarily driven by the increasing need for eco-friendly and sustainable transport solutions among others. Additionally, the rising advancements associated with e-scooters are further accelerating the electric kick scooter market expansion.
- For instance, in March 2024, Xiaomi, a Chinese manufacturer of e-scooter and consumer devices, launched its new 4 Pro Max range of e-scooter. The e-scooter features a powerful motor, enhanced comfort, and increased stability for daily commuting. The e-scooter is integrated with a 10.2 Ah battery that provides an extended range of up to 60 km on a single charge. The above factors are further driving the market in the Asia-Pacific region.
North America is estimated to reach over USD 2,489.39 Million by 2032 from a value of USD 1,168.02 Million in 2024 and is projected to grow by USD 1,271.58 Million in 2025. In North America, the growth of electric kick scooter industry is driven by the growing investments in greener micro-mobility industry and presence of multiple electric kick scooter companies among others. Moreover, the presence of significant number of e-scooter manufacturers leads to increased innovations associated with electric scooters, in turn contributing to the electric kick scooter market demand.
The regional analysis depicts that the favorable government measures and initiatives for eco-friendly mobility solutions along with rising consumer preference for convenient and sustainable mode of transportation are driving the electric kick scooter market demand in Europe. Furthermore, as per the market analysis, the market demand in Latin America, Middle East, and African regions is expected to grow at a considerable rate due to factors such as growing advancements in electric scooters and increasing need for economical and eco-friendly transport solutions among others.
Top Key Players and Market Share Insights:
The global electric kick scooter market is highly competitive with major players providing products to the national and international markets. Key players are adopting several strategies in research and development (R&D), product innovation, and end-user launches to hold a strong position in the electric kick scooter market. Key players in the electric kick scooter industry include-
- SWAGTRON (U.S)
- Jiangsu Xinri E-Vehicle Co., Ltd (China)
- Niu International (China)
- Razor USA LLC (U.S)
- Bird Micro-Electric Mobility (U.S)
- YADEA Technology Group Co., Ltd (China)
- SEGWAY INC. (China)
- Xiaomi (China)
- IconBIT GmbH (Germany)
- GOVECS Group (Germany)
Recent Industry Developments :
Product Launch:
- In September 2024, Niu International launched two new models of electric kick scooters including the KQi 100P and KQi 100F. The newly launched e-scooters provide several features including dual tube suspension, powerful motor, upgraded tire, enhanced safety features, and others.
Partnerships & Collaborations:
- In September 2024, EMotorad, a company specializing in micro-mobility solutions, collaborated with Booz Mobility, an electric kick scooter fleet operator based in India. Under this partnership, EMotorad will supply its e-scooters for Booz Mobility's fleet, with the primary motive of providing ecofriendly micro-mobility solutions for short-distance commuting across several metro areas in India by 2025.
Electric Kick Scooter Market Report Insights :
| Report Attributes | Report Details |
| Study Timeline | 2019-2032 |
| Market Size in 2032 | USD 7,426.59 Million |
| CAGR (2025-2032) | 11.1% |
| By Type |
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| By Battery Type |
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| By Sales Channel |
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| By Application |
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| By Region |
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| Key Players |
|
| North America | U.S. Canada Mexico |
| Europe | U.K. Germany France Spain Italy Russia Benelux Rest of Europe |
| APAC | China South Korea Japan India Australia ASEAN Rest of Asia-Pacific |
| Middle East and Africa | GCC Turkey South Africa Rest of MEA |
| LATAM | Brazil Argentina Chile Rest of LATAM |
| Report Coverage |
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Key Questions Answered in the Report
How big is the electric kick scooter market? +
The electric kick scooter market was valued at USD 3,479.32 Million in 2024 and is projected to grow to USD 7,426.59 Million by 2032.
Which is the fastest-growing region in the electric kick scooter market? +
Asia-Pacific is the region experiencing the most rapid growth in the electric kick scooter market.
What specific segmentation details are covered in the electric kick scooters report? +
The electric kick scooters report includes specific segmentation details for type, battery type, sales channel, application, and region.
Who are the major players in the electric kick scooter market? +
The key participants in the electric kick scooter market are SWAGTRON (U.S), Jiangsu Xinri E-Vehicle Co., Ltd (China), YADEA Technology Group Co., Ltd (China), SEGWAY INC. (China), Xiaomi (China), IconBIT GmbH (Germany), GOVECS Group (Germany), Niu International (China), Razor USA LLC (U.S), and Bird Micro-Electric Mobility (U.S).
