- Summary
- Table Of Content
- Methodology
Animation Collectibles Market Size:
Animation Collectibles Market size is estimated to reach over USD 9.47 Billion by 2032 from a value of USD 6.12 Billion in 2024 and is projected to grow by USD 6.36 Billion in 2025, growing at a CAGR of 5.1% from 2025 to 2032.
Animation Collectibles Market Scope & Overview:
Animation collectibles are figures and items based on a wide range of popular characters in movies, video games, TV shows, and others. Moreover, collectibles often utilize a variety of materials like polyvinyl chloride, plastic, resin, and others to create intricate designs and enhance durability. In addition, animated collectibles are mostly used for personal enjoyment as it is a tangible way for fans to express their love and appreciation for their favorite characters. Further, these collectibles offer several cultural and social benefits, acting as a powerful tool for individuals to connect and build community.
Animation Collectibles Market Dynamics - (DRO) :
Key Drivers:
Increasing demand for high-quality collectibles due to rising popularity of anime and manga is propelling the market
Anime and manga are experiencing huge demand globally, due to its unique themes and visual styles, along with the growing popularity of anime-inspired video games. Moreover, these collectibles are purchased by young adults in various ways to create themed spaces based on their favorite characters in TV shows. In addition, animated collectibles are incorporated into wall art, lamps, and accents as a form of decoration in their homes.
- For instance, Bandai Namco Entertainment Inc., a Japan-based company, distributes a wide range of products related to various anime franchises like Dragon Ball Z, Mobile Suit Gundam, and others.
Hence, the rising demand for high-quality animated collectibles, due to the rising popularity of anime and manga, is proliferating the animation collectibles market size.
Key Restraints:
Limitations associated with animated collectibles are restraining the market.
Animation collectives are composed of various types of materials like polyvinyl chloride, plastic, resin, and others. However, these materials often release harmful chemicals and pose health risks, in turn impacting the environment. Additionally, there are various other limitations associated with these materials such as poor acid resistance, high molding shrinkage rate, low viscosity, and poor fatigue strength, which are hindering its adoption. Hence, the above factors are restraining the market.
Future Opportunities :
Integration of 3D advancements in animation collectibles is expected to drive the animation collectibles market opportunities.
3D advancements are significantly impacting the growth of the market, particularly through the use of 3D printing and the integration of augmented reality and virtual reality. In animated collectibles, technological advancements like ray tracing, motion capture, and others significantly speed up the animation process.
- For instance, OptiTrack offers a wide range of 3D technologies including ray tracing, motion capture and others. Moreover, these 3D technologies are used to create authentic and engaging animated figures.
Thus, as per the animation collectibles market analysis, the rising integration of 3D advancements in animated collectibles is anticipated to drive the animation collectibles market opportunities during the forecast period.
Animation Collectibles Market Segmental Analysis :
By Type:
Based on type, the market is segmented into action figures, statues, sixth scale figures, and others.
Trends in the type:
- Increasing trend in the adoption of action figures due to the increasing popularity of superheroes globally is driving the market trends.
- There is a rising trend towards the utilization of resin-based animated collectibles, attributed to several benefits including its high durability and ability to curate detailed designs.
The action figures segment accounted for the largest revenue share of 45.50% in the total animation collectibles market share in 2024.
- In animated collectibles, action figures refer to a poseable character model figure, often known for extraordinary powers, and designed to enhance play experience.
- Moreover, action figures allow kids to create their own narrative, which further enhances their imagination power, problem problem-solving skills and promotes skills.
- For instance, Fatcat offers Superman with Krypto, a 7-inch action figure designed and engineered with detailed expression and lifelike detailing.
- Thus, according to the analysis, the rising adoption of animation action figures is driving the animation collectibles market expansion.
Sixth scale figures segment is anticipated to register a significant CAGR growth during the forecast period.
- Sixth scale figure is a collectible model, approximately one-sixth of the dimension of the corresponding real-life object.
- Moreover, sixth scale models are generally known for their intricate and realistic details, allowing collectors to pose them in a variety of dynamic positions.
- Additionally, high-quality paintwork and incorporated LED lights are often used in sixth-scale models to make the collectible look durable and realistic.
- For instance, Sideshow offers a wide range of sixth-scale figures of various brands including Marvel, DC, Star Wars, and others.
- Therefore, the rise in adoption of sixth-scale figures is anticipated to propel the animation collectibles market size during the forecast period.
By Material Type:
Based on material type, the market is segmented into polyvinyl chloride, plastic, resin, acrylonitrile butadiene styrene, polystone, and others.
Trends in the material type:
- Rising trend towards the adoption of polyvinyl chloride (PVC) due to its improved dimensional stability is driving the animation collectibles market growth.
- Increasing adoption of resin-based animated collectibles, due to improved durability, ability to capture intricate details, and improved customization, is propelling the animation collectibles market trends.
Polyvinyl chloride segment accounted for the largest revenue in the overall market share in 2024.
- Polyvinyl chloride is a strong and resilient material essential in the creation of animated collectibles. This material is suitable for long-term display and handling.
- Moreover, rigid PVC also known as unplasticized PVC is made by removing plasticizers from the PVC compound and it relies on its inherent natural properties to make collectibles.
- Additionally, polyvinyl chloride offers a wide range of benefits including cost-effectiveness, improved durability, and personalized customization.
- According to the analysis, the increasing adoption of polyvinyl chloride in animated collectibles is driving the animation collectibles market growth.
Resin segment is anticipated to register significant CAGR growth during the forecast period.
- Resin is a type of synthetic material that is used to create collectibles, often featuring a character from a movie or series.
- Moreover, the use of resins offer several benefits for animated collectibles, including high strength and resistance to moisture and degradation, along with the ability to create intricate details and textures, resulting in realistic-looking figures.
- Additionally, various types of resins such as epoxy, polyurethane, and others are used by manufacturers of animated collectibles for casting, coating, or as a base material for creating detailed pieces.
- For instance, Superhero Toy Store offers a wide range of resin-based animatied collectibles. The resin-based animated collectibles are available based on TV shows, movies, anime, and others.
- Hence, the above factors are anticipated to propel the market during the forecast period.
By Sales Channel:
Based on the sales channel, the market is segmented into online and offline.
Trends in the sales channel:
- Increasing adoption of animated collectibles through offline sales channel due to several factors like ease of customization and hands-on exploration.
- Factors including increased convenience and wider product range are key trends driving the adoption of animated collectibles through online sales channel.
Offline segment accounted for the largest revenue in the overall animation collectibles market share in 2024.
- Offline sales channels include the distribution of animated collectibles from manufacturers to end-users through offline distributors such as supermarkets, specialty stores, and others.
- Moreover, offline sales channels play an essential role in enhancing customer requirements by giving tangible experience and providing enhanced customer satisfaction.
- Additionally, offline sales channels offer numerous benefits including enhanced brand visibility, tailored assistance, and higher credibility as per the market.
- Thus, the above benefits of offline sales channels are increasing its adoption for the distribution of animated collectibles, thereby propelling the market.
The online segment is anticipated to register the fastest CAGR growth during the forecast period.
- Online sales channel is a mode of distribution in which products are sold to consumers through online platforms.
- Moreover, online distribution channel offers numerous benefits like a wider range of products, expanded geographic reach, and easy price comparison.
- For instance, China Mold Toys provides a wide selection of collectibles through online sales channel, including the company’s website.
- Thus, the increasing availability of animation collectibles in online sales channels is projected to drive the animation collectibles market trends during the forecast period.
Regional Analysis:
The regions covered are North America, Europe, Asia Pacific, the Middle East and Africa, and Latin America.
Asia Pacific region was valued at USD 2.26 Billion in 2024. Moreover, it is projected to grow by USD 2.36 Billion in 2025 and reach over USD 3.61 Billion by 2032. Out of this, China accounted for the maximum revenue share of 36.92%. As per the animation collectibles market analysis, the adoption of animation collectibles in the Asia-Pacific region is primarily driven by the increasing popularity of anime and TV shows among others. Further, the significant proliferation of multiple online sales channels for the distribution of collectibles is further accelerating the animation collectibles market expansion.
- For instance, Amazon India, an e-commerce company, offers a wide range of animation collectibles for consumer purchases in India. The above factors are further propelling the animation collectibles industry in the Asia-Pacific region.
North America is estimated to reach over USD 2.75 Billion by 2032 from a value of USD 1.78 Billion in 2024 and is projected to grow by USD 1.85 Billion in 2025. In North America, the growth of the collectibles industry is driven by the rising prevalence of animation collectible manufacturers, which leads to signification advancements related to collectibles in the region. Moreover, the rising adoption of action figures due to various factors, such as the increasing popularity of Marvel series, DC movies, and anime series among the younger generation, is further contributing to the animation collectibles market demand.
- For instance, Funko, a U.S.-based toy company, offers a variety of high-quality collectible figures from various popular anime and manga series like Jujutsu Kaisen, One Piece, Demon Slayer, and others.
Additionally, the regional analysis depicts that factors such as the growing popularity of anime and TV series along with increasing investments in limited edition collectibles are key factors propelling the animation collectibles market demand in Europe. Furthermore, as per the market analysis, the market demand in Latin America, Middle East, and African regions is expected to grow at a considerable rate due to factors such as including the rising popularity of animation culture, growing influence of social media, and online communities, and technological advancements like AR and VR among others.
Top Key Players and Market Share Insights:
The global animation collectibles market is highly competitive with major players providing products to the national and international markets. Key players are adopting several strategies in research and development (R&D), product innovation, and end-user launches to hold a strong position in the animation collectibles market. Key players in the animation collectibles industry include-
- Funko (U.S.)
- Bandai (Japan)
- Privet Capital (U.K)
- Sega (Japan)
- The Lego Group (Denmark)
- Hasbro Inc.(U.S.)
- Playmates Toys Limited (China)
- Moose Toys (Australia)
- VTech Holdings (Hong Kong)
- Funtastic Limited (Australia)
Recent Industry Developments :
Partnership & Collaboration:
- In April 2024, Kartoon Studios collaborated with VeVe, to launch a series of limited-edition of Stan Lee digital and physical collectibles. These digital collections also include a Stan Lee store on Amazon.
Animation Collectibles Market Report Insights :
| Report Attributes | Report Details |
| Study Timeline | 2019-2032 |
| Market Size in 2032 | USD 9.47 Billion |
| CAGR (2025-2032) | 5.1% |
| By Type |
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| By Material Type |
|
| By Sales Channel |
|
| By Region |
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| Key Players |
|
| North America | U.S. Canada Mexico |
| Europe | U.K. Germany France Spain Italy Russia Benelux Rest of Europe |
| APAC | China South Korea Japan India Australia ASEAN Rest of Asia-Pacific |
| Middle East and Africa | GCC Turkey South Africa Rest of MEA |
| LATAM | Brazil Argentina Chile Rest of LATAM |
| Report Coverage |
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Key Questions Answered in the Report
Who are the major players in the animation collectibles market? +
The key participants in the animation collectibles market are Funko, (U.S.), Bandai (Japan), Hasbro Inc.(U.S.), Playmates Toys Limited (China), Moose Toys (Australia), VTech Holdings (Hong Kong), Funtastic Limited (Australia), Privet Capital (U.K), Sega (Japan), The Lego Group (Denmark) and others.
What specific segmentation details are covered in the animation collectibles market report? +
The animation collectibles market report includes specific segmentation details for type, material type, sales channel, and region.
Which is the fastest-growing region in the animation collectibles market? +
Asia-Pacific is the region experiencing the most rapid growth in the animation collectibles market.
How big is the animation collectibles market? +
The animation collectibles market was valued at USD 6.12 Billion in 2024 and is projected to grow to USD 9.47 Billion by 2032.
