By Type :

The type is categorized into dairy and non-dairy. The non-dairy types of powdered creamer are further bifurcated into almond, pea, soy, coconut, and others. In 2022, the dairy segment accounted for the highest market share in the powdered creamer market. Dairy creamers offer a rich, creamy, and satisfying mouthfeel that closely resembles the texture of fresh milk or cream. This characteristic makes them a preferred choice for enhancing the taste and texture of beverages like coffee, tea, and hot chocolate. Furthermore, dairy creamers offer a source of essential nutrients, including calcium, protein, and vitamin D, which are important for maintaining overall health. This nutritional aspect makes them appealing to health-conscious consumers. The high benefits, easy availability and lower price of the dairy creamers are driving the segment growth across the globe.

Moreover, the non-dairy creamer segment is expected to hold the highest CAGR over the forecast period. The rising awareness of the health risks associated with dairy consumption, such as lactose intolerance, high cholesterol, and heart disease along with the increasing demand for plant-based foods and beverages due to ethical, environmental, and health concerns are driving the non-dairy segment growth across the globe. The increasing launch of non-dairy creamers is expected to provide lucrative growth opportunities for the segment growth over the forecast period. For instance, in January 2023, Chobani, an American food company announced the launch of Plant-Based Coffee Creamers are made with plant-based ingredients to create a rich, creamy, and dairy-like product.

By Application :

The application segment is categorized into coffee, tea, bakery and confectionary, and others. In 2022, the coffee segment accounted for the highest market share of 32.45% in the overall powdered creamer market and is expected to hold the highest CAGR over the forecast period. Powdered creamer is a convenient and affordable way to add creaminess and flavor to coffee. It is also lactose-free and cholesterol-free, making it a good option for people with dietary restrictions. The increasing expansion of powdered coffee creamer is driving the segment growth across the globe. For instance, in June 2021, Laird Superfood announced the expansion of its popular Powdered Superfood Coffee Creamer line with the launch of Aloha Oat & Macadamia Nut Superfood Creamer a plant-based oat milk creamer inspired by the flavors of Hawaii and created the superfood way. Thus, the significant growth in powdered creamer product launches for coffee applications is driving the segment growth across the globe.

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By Distribution Channel :

The distribution channel segment is categorized online and offline. In 2022, offline channels are further segmented as supermarket/hypermarket, convenience stores and others. The offline segment accounted for the highest market share in the overall powdered creamer market. The offline distribution channels offer a wide variety of powdered creamer brands and flavors, as well as the ability for consumers to physically inspect the product before purchase. Additionally, many consumers prefer to purchase powdered creamer from supermarkets/hypermarkets because they are convenient and one-stop shops for all their grocery needs. Furthermore, offline stores are convenient for consumers who need to purchase powdered creamer immediately. Consumers can simply go to their local grocery store or convenience store and purchase the product they need without having to wait for it to be shipped. The high convenience offered by the offline distribution channels is driving the segment growth across the globe.

Moreover, the online segment is expected to hold the highest CAGR over the forecast period. The convenience and affordability of online shopping, as well as the growing popularity of plant-based and specialty powdered creamers, are often more widely available online than in offline stores. Additionally, many online retailers offer competitive prices on powdered creamer, especially when purchased in bulk. The significant growth in the e-commerce channels is expected to drive the segment growth. For instance, according to the report by the International Trade Administration, Retail consumer goods e-commerce is by far the most dynamic and leading of the two consumer focuses. It had an 18% share of the total global retail sales for 2020 and is forecast to have over a 1% annual growth rate, achieving a nearly 22% share of total global retail sales by 2024. The growing sales through e-commerce channels are providing lucrative growth opportunities for the segment growth over the forecast period.

By Region :

The regional segment includes North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

In 2022, North America accounted for the highest market share at 35.22% valued at USD 552.14 Million in 2022 and USD 576.17 Million in 2023, it is expected to reach USD 816.52 Million in 2031. In North America, the U.S. accounted for the highest market share of 61.35% during the base year of 2022. Coffee is the most popular beverage in North America, and its popularity continues to grow. As more people drink coffee, the demand for coffee creamer is also increasing. The high consumption of coffee in this region is one of the prominent factors driving the market growth across the region. For instance, according to the report by the National Institute of Health factors driving the market growth across the region. For instance, according to a report by the National Institute of Health in August 2020, 64% of Americans aged 18 years and older drink a cup of coffee every day, and 79% of them drink coffee at home. Coffee consumption increased with age, with 72% of adults over 60 years classed as coffee drinkers. Thus, the high consumption of coffee across the region is driving the demand for powdered creamer across North America.

Furthermore, Asia Pacific is expected to witness significant growth over the forecast period, growing at a CAGR of 4.6% during 2023-2023. The growth of the coffee culture in China is presenting several opportunities for the powdered creamer market. For instance, according to a report released during the 2022 Shanghai Coffee Culture Week, China's coffee market was valued at 380 billion yuan in 2021, a 27% increase from the previous year. The market is expected to exceed one trillion yuan in 2025. Thus, the significant growth in the coffee culture across the Asia Pacific is providing lucrative growth opportunities for the powdered creamer market growth over the forecast period.